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Certilogo provides an opportunity for companies to have a conversation with consumers about their brands and products.
In today's highly competitive marketing climate, we create a direct link to the consumer that provides marketing executives with critical product and distribution input while at the same time encouraging consumers to feel a connection to the brand that will help ensure brand loyalty and promote a strong ongoing relationship.
A product marked by a Certilogo identifier becomes a “speaking object” that allows companies to grow consumers understanding and appreciation of those elements that make their products unique. Because Certilogo identifies every individual object, brand-building messages can vary for a single product, depending on the consumer's profile or location. A message that emphasizes sustainable production can be given to one set of customers, while another gets a message about the health benefits of the product.
We provide brand enhancing services that include customer profiling, feedback on buying behavior and experiences, participation in contests and promotions, early access to new products, invitations to special events, product recommendations, and in case of product recalls, customized notices to registered consumers.
By listening to and understanding customers, a company can offer not just a better product or service but also a value proposition that will encourage consumer commitment over time as the brand evolves to meet their needs in innovative and engaging ways.
In today's highly competitive marketing climate, we create a direct link to the consumer that provides marketing executives with critical product and distribution input while at the same time encouraging consumers to feel a connection to the brand that will help ensure brand loyalty and promote a strong ongoing relationship.
A product marked by a Certilogo identifier becomes a “speaking object” that allows companies to grow consumers understanding and appreciation of those elements that make their products unique. Because Certilogo identifies every individual object, brand-building messages can vary for a single product, depending on the consumer's profile or location. A message that emphasizes sustainable production can be given to one set of customers, while another gets a message about the health benefits of the product.
We provide brand enhancing services that include customer profiling, feedback on buying behavior and experiences, participation in contests and promotions, early access to new products, invitations to special events, product recommendations, and in case of product recalls, customized notices to registered consumers.
By listening to and understanding customers, a company can offer not just a better product or service but also a value proposition that will encourage consumer commitment over time as the brand evolves to meet their needs in innovative and engaging ways.
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